There are three things you need to know about Stephen Sinisi:
1) He's a copywriter (been doing it for 10 years)
2) He's a huge book nerd (reads about 20 of them a year)
3) He's addicted to Swedish Berries (this is a problem)
In addition to having worked for some of Canada's biggest ad agencies, he once ate an economy-size bag of Swedish Berries in one sitting. He lived to write this biography.